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Amateur and popular sports // Know your value. Use your value. Stable income through sponsorship.
Sponsorship revenue plays an important role for amateur and grassroots sports clubs to be financially successful and not solely dependent on membership fees. However, many clubs do not know how to use sponsorship effectively or how to build long-term relationships with sponsors. Questions such as "How do I find sponsors? What do I have to offer in terms of value? How do I show sponsors the success of their commitment?" often remain unanswered. SLC has developed the "Smart Sponsorship Management SSM©" program to provide clubs with these important answers in relation to sponsorship.
Mehr..."Infrastructure & finances: creating room for maneuver" // SLC keynote speech at the Sportplatzwelt LIVE Congress
Amateur and popular sports face the challenge of always providing a modern, attractive offering. However, scarce resources restrict the scope for action and require a target-oriented decision-making basis to secure investments. At the "Sportplatzwelt LIVE-Kongress presented by SLC Management", the experts from SLC will show how data-based feasibility analyses create the basis for successful project implementation and how target-oriented sponsoring and efficient marketing contribute to refinancing.
Mehr...SLC Management once again presenting partner of the Sportplatzwelt LIVE Congress
SLC Management will continue to support Sportplatzwelt as a presenting partner of Sportplatzwelt LIVE in the coming year. "As the topic of amateur sports is not only our daily work, but also a matter close to our hearts and we want to promote the exchange between clubs in the best possible way, it was clear to us from the outset that we would definitely want to support such a live event again as the perfect complement to the online format, especially after our positive experience last year," says Maximilian Madeja (Managing Director of SLC Management).
Mehr...SPORTPLATZWELT LIVE CONGRESS presented by SLC Management // Round-Up to the SLC presentation "Are you still stagnating - or are you already monetizing?"
On the 23rd of May 2023, the first edition of Sportplatzwelt LIVE Congress presented by SLC Management took place at the RheinEnergieStadion in Cologne.
As presenting partner, SLC Management took over the opening lecture of the amateur sports congress with the title "Are you still stagnating - or are you already monetizing?"
Mehr...Modern structures with a lasting effect // SLC Forum at the Sportplatzwelt Online Congress
SLC Management is not only active as a permanent consultant for clubs, associations and companies/sponsors in the professional sector, but has also been supporting clubs in the amateur and mass sports sector for years. Our partners and customers benefit from specific data-based and customized products and consulting services that also incorporate expertise from the professional sector. SLC is now also represented at the sixth edition of the Sportplatzwelt Online Congress by Stadionwelt with the practice-oriented forum "Modern Structures with a Sustainable Effect."
Mehr...Sportplatzwelt Online Congress // Round-Up to the SLC Forum "Change Management in Sports Clubs"
On 09 November 2022, the fifth edition of the Sportplatzwelt Online Congress by Stadionwelt took place. With the Sportplatzwelt Online-Kongress, the established trade medium Stadionwelt offers the industry a new platform for knowledge transfer and exchange in the field of amateur and popular sports and for municipal sports administrations. This year, SLC Management was again represented as a partner with a practice-oriented forum on the topic of "From crisis management to sustainable change management - the only constant is change".
Mehr...Change Management in Sports Clubs - SLC Forum at the Sportplatzwelt Online Congress
SLC Management is not only active as a permanent consultant for clubs, associations and companies/sponsors in the professional sector, but has also been supporting clubs in the amateur and mass sports sector for years. Our partners and clients benefit from specific data-based and customized products and consulting services that also incorporate expertise from the professional sector. SLC is now also represented at the fifth edition of the Sportplatzwelt Online Congress by Stadionwelt with the practice-oriented forum "From crisis management to sustainable change management - the only constant is change".
Mehr...Professional sponsorship management as a financing instrument
The topic of sponsorship - especially in sports - is no longer a novelty these days, but this does not mean that its potential is also being exploited accordingly by amateur and grassroots sports clubs. A contribution by Prof. Alfons Madeja and Maximilian Madeja from SLC Management.
Mehr...Sportplatzwelt Online Congress // Round-Up SLC Forum "Modern Club Management - Strengthened for the Future"
On April 22nd, the second edition of the Sportplatzwelt Online Congress by Stadionwelt took place, at which SLC Management was again able to welcome top-class speakers in its own forum.
Mehr...Sportplatzwelt Online Congress by Stadionwelt // Round-Up SLC Forum "Modern club management - the current crisis as an opportunity
On September 30th, the Sportplatzwelt Online-Kongress by Stadionwelt took place for the first time, where SLC Management was able to welcome top-class speakers in its own forum. With the Sportplatzwelt Online-Kongress, the established trade medium Stadionwelt offers the industry a new platform for knowledge transfer and exchange in the field of municipal sports facilities and club management. In addition to Max Müller, Olympic field hockey champion, member of the supervisory board of 1.FCN and spokesman for sports policy of the city of Nuremberg, Veit Hesse, managing director of MTV Munich and Andreas Neugebauer, board member of Post SV Nuremberg, were guests at the forum "Modern club management - the current crisis as an opportunity".
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