CURRENT AFFAIRS & CASES
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Stadium visit under COVID conditions: Continuous study
A return of fans and spectators to soccer stadiums and, in particular, the conditions associated with it are the subject of repeated and heated discussions. SLC Management has investigated the attitude of fans to the topic. After all, fans are the ultimate target group of discussed concepts, affected by measures and essential for a potential exhaustion of permitted capacities.
The study, which was published in Stadionwelt, provides data-based and target group-oriented elementary results on, among other things, fans' desire to return to the stadium, the conditions for a return, reasons against a return from the fan's point of view, as well as insights into the assessment and acceptance of regulations and individual measures such as rapid testing or a vaccination as a prerequisite for access.
SLC Managing Director Maximilian Madeja on the significance and practical orientation of the study:
"The overall view taken of the results serves as an important orientation for assessing the general situation. An individual approach depending on the region, stadium and club, is worthwhile: here, the views of the target groups, their needs as well as the acceptance of measures on site naturally diverge".
The study is the result of SLC Management's continuous market research work and target group studies on current topics relating to the German Soccer League as well as other German professional leagues in other sports. As the industry leader for management information systems in the sports market, we support all market participants with Germany's largest representative sports panel with consulting and market research services. The data forms the basis for solution-oriented concepts as well as success-oriented (investment) decisions in strategy and operations.
Further information on the study
To the article of the Stadionwelt with detailed results click here: https://www.stadionwelt.de/news/24869/verlaufsstud...
The study "Stadium Attendance under Corona Conditions" is a continuation of the study "Future of Stadium Experience".: https://www.slc-management.com/about/aktuelles/?po...
For more information please contact at any time
Jens Jaschinski
Director Consultancy
E-Mail: jaschinski@slc-ag.com
Fon: +49 (0) 911 - 54 81 830
